Bitly logo and brand marks guidelines

Thanks for your interest in Bitly. We have a few guidelines for using our brand marks and logos. Please familiarize yourself with them below to ensure accurate brand representation.

The Bitly name and logos are trademarks of Bitly Inc.

At Bitly, we believe in the power of the click or scan – to start a conversation, build a relationship or grow a business.

Logotype

The Bitly logotype is our primary brand mark. To preserve the integrity of the Bitly logotype, always maintain a minimum clear space around the logo. This clear space helps avoid distraction of visual elements, such as other logos, copy, illustrations or photography.

Clearspace

To preserve the integrity of the Bitly logotype, always maintain a minimum clear space around the logo. This clear space helps avoid distraction of visual elements, such as other logos, copy, illustrations, or photography.

Always maintain this minimum clear space, even when proportionally scaling the logo.

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Logomark

The Bitly logomark is our secondary brand mark. It is reserved when space is limited or for special marketing initiatives.

Do’s and Don’ts

Our logo should always be clearly visible. It should never be warped or squished. When in doubt, always go with the higher contrast option.

Do’s

Don’ts

Smallest Size

To preserve legibility, the logo should never be printed smaller than these specifications:

  • Smallest size on Print
  • Logotype: no smaller than 1.25” wide
  • Logomark: no smaller than .25” wide
  • Smallest size on Screen
  • Logotype: no smaller than 90px wide
  • Logomark: no smaller than 18px
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Download Logos & Brand Assets

Thanks for familiarizing yourself with our brand marks and logo usage guidelines.Access and download assets below.

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